Priceline Recruitment Marketing & HR Comms
Priceline needed to bring its new employee value proposition, “make {big deal} moments,” to life for a digital-first talent audience. We created a cohesive narrative across LinkedIn, Glassdoor, and paid campaigns, while aligning benefits communications with their EVP. The result was recruitment content that outperformed traditional methods, exceeding industry benchmarks with a 21% form completion rate.
Building a digital recruitment experience for top tech talent.
The ads outperformed traditional recruitment in cost per hire and time to hire, and exceeded industry benchmarks with a 21% form completion rate.